Senior Social Strategist,

Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe. 

In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you. 

We Move People, and People Move Us!

• Expert in pacing, taking screenshots, monitoring performance, and analyzing insights to drive data-informed decisions.
• Skilled in automating and downloading performance reports from various platforms.
• Proficient in conducting QA for campaigns to ensure optimal execution.
• Hands-on experience in setting up campaigns, managing audiences, and uploading creatives using native social media platforms.
• Lead the implementation and optimization of social media marketing campaigns to meet goals, managing multiple variables such as bids, audiences, and budgets.
• Manage pixels effectively and troubleshoot any issues promptly.
• Capable of planning and understanding campaigns, including structuring and forecasting.
• Develop strategic action plans for accounts, foresee potential issues, and continually improve processes.
• Set quarterly goals, evaluate performance, and provide regular, constructive feedback to team members.
• Fluent in English (C1 level).
• Deep knowledge of digital platforms and an in-depth understanding of the broader media landscape.
• Advanced skills in Excel for data analysis and reporting.
• Intermediate project management skills to keep projects on track and within scope.

Specialized Knowledge:

• Strong expertise in one or more of the following areas:
• Digital Marketing
• Community Management
• Media Planning
• Media Buying
• Creative Strategy
• Tool Proficiency: Familiar with Ad Serving Tools (GCM, Sizmek) and Bidding Management Tools (Marin, Kenshoo, 4C), as well as Verification Tools (IAS - MOA).

Bonus Skills:

• Knowledge in SEM (Search Engine Marketing) is a plus.

• Bachelor’s degree.
• English B2.
• 2 - 3 years’ experience in social media campaign management/optimization
• Strict attention to detail.
• Exceptional organizational skills.
• Ability to grasp new concepts swiftly.
• Demonstrate ability to meet deadlines, task prioritization.
• Superior written and verbal communication skills
• Exceptional interpersonal skills.

Benefits:

• Employee engagement
• 100% Work from home
• Technical trainings, soft skills development, technical certification, access to online libraries and e-learning platforms
• Find your path program
• You will have a coach that supports and helps you grow
• Level up program