Marketing Content Specialist (Costa Rica)

We are growing! JBS is looking for a Marketing Content Specialist to join our team. This role is ideal for someone who thrives in a fast-paced environment, enjoys variety, and wants to make a direct impact on brand awareness, lead generation, and digital presence. You will play a critical role in supporting our marketing, sales, alliances, and demand generation efforts—helping us create and share impactful stories about the unique solutions we deliver to clients.

If working for a B2B company that builds innovative, impactful solutions excites you, and you want to be part of a collaborative, growing team, we’d love to hear from you!

We are 100% remote but candidates must reside and be authorized to work in Costa Rica.

Responsibilities

Digital Marketing & Content

• Create, update, and manage digital marketing assets including LinkedIn posts, social media content, flyers, and one-pagers.

• Write and publish new case studies, SEO-optimized web pages, and project overviews to showcase JBS client work.

• Assist in the creation and execution of campaigns, ensuring consistent messaging and alignment with company goals.

• Support event preparation through marketing collateral, logistics, and promotional content.

• Collaborate with Sales, Alliances, and Delivery teams to ensure marketing efforts align with business objectives.

Website & Social Media

• Maintain and update the company website with new content, project overviews, and optimized pages.

• Ensure all updates reflect brand voice, are SEO-friendly, and enhance lead generation.

• Manage and grow social media presence across LinkedIn and other platforms.

Marketing Operations

• Manage and maintain CRM data accuracy for effective outreach and reporting.

• Conduct research on target accounts and prospects, keeping contact information current and organized.

• Step in to assist the demand generation team with overflow tasks, campaign execution, and lead sourcing.

• Support A/B testing strategies to improve campaign and website performance.

• Assist with event planning and follow-up activities to maximize engagement and ROI.

Qualifications

• 5+ Years of experience in marketing and sales support roles within a B2B environment.

• Strong written and verbal communication skills, with a focus on copywriting, editing, and content creation.

• Hands-on experience with digital marketing (social media, SEO, campaigns, website content).

• Proficient with HubSpot and other marketing tools (CRM, analytics, content management systems).

• Strong organizational and project management skills with the ability to juggle multiple initiatives.

• Creative thinking and problem-solving abilities.

• Comfortable working independently and collaboratively in a fast-paced setting.

Nice to have:

• Familiarity with Agile, consulting, B2B, or technology industries.

• Video editing and graphic design experience.